Social Media & Creative Marketer

Work where horses matter. Chick's Saddlery is one of the oldest and largest saddlery & equine suppliers in America, dedicated to serving horses and their people.

Pay: $50,000 – $80,000 per year

Type: Full-Time · Monday–Friday · On-site in Harrington, DE (Relocation assistance available.)

About the Role

Chick's Saddlery is looking for a creative, energetic Social Media & Creative Marketer to bring our brand to life online. You'll own our social presence, produce eye-catching content, and tell the story of Chick's to a nationwide community of horse lovers.

This role is a great fit for someone who blends creative talent with a strong work ethic, a photographer, videographer, designer, and storyteller rolled into one. Because you'll be creating content about our products and customers, real horse experience is essential to making it authentic.

Responsibilities

Social Media Management

1. Develop, schedule, and publish engaging content across all social platforms (Facebook, Instagram, TikTok, and more)
2. Grow followers and engagement while building an active community
3. Respond to customer comments and messages when appropriate
4. Track engagement, follower growth, and campaign performance

Creative & Content Development

1. Create graphics, short-form videos, and promotional content
2. Assist with product photography and video production
3. Coordinate creative assets for advertising and marketing campaigns
4. Write blog posts, product descriptions, and website content
5. Maintain brand consistency across all digital channels

Requirements

1. Significant horseback riding / equine experience required, you'll be creating content about horses, tack, and riding, and authenticity matters
2. 2+ years of experience in social media content creation and/or digital marketing
3. Hands-on skills with graphic design and short-form video tools (Adobe Creative Suite or Canva)
4. Strong copywriting and communication skills
5. A creative mindset with excellent organizational and time-management skills
6. Comfort with photography and video capture a strong plus

Preferred Qualifications

1. Experience creating content for an e-commerce brand
2. Familiarity with SEO best practices for blog and product content
3. Knowledge of AI tools such as ChatGPT, Gemini, or Copilot for content productivity

Application Questions

1. Please describe your experience with social media management and content creation. Please share links to accounts, portfolios, or work samples if available.
2. Please describe your horse experience in detail.